5 minutes to integrate

Make your updates irresistible

Deliver your latest features, bug fixes, and announcements through Instagram-like story videos that captivate your users

Get started

Modern updates are…

⏱️

Timely

Users crave real-time updates without having to search through endless release notes

👀

Engaging and Visual

Updates should feel like browsing your favorite social feed — not reading a manual

🎯

Concise

Deliver the right amount of detail in a format that’s both appealing and easy to digest

👆

Interactive

Encourage feedback, questions, and interactions with your updates

… and we can help with that

40%

Faster activation

Real-time updates reduce the delay between announcement and usage, getting features into users' hands sooner

2x

Engagement boost

Visually compelling update stories drive more in-app interactions, keeping users actively involved

1.5x

Better comprehension

Concise update narratives help users quickly understand new features, reducing confusion and support queries

25%

More feedback

Interactive elements like polls and CTAs boost user participation and provide valuable feedback

Software products

Turn news into an experience

Keep your users hooked with interactive updates and gamified content that makes staying informed fun.

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Software products

Boost your plans and services

Show off the best of your offerings with dynamic in-app Stories that captivate users and drive revenue.

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Software products

Make every interaction personal

Deliver hyper-relevant content, from exclusive offers to birthday surprises, ensuring every user feels valued.

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Who's it for

🧩

Multi-Feature Products

Ensure each feature gets the spotlight it deserves as your product grows

🚀

Startups Shipping Fast

Keep early users aligned with rapid iterations and new value being released weekly

📚

Documentation-Heavy Products

Turn release notes into interactive content users actually consume

🎮

Consumer Apps & Games

Share new features, content drops, or system updates in a format users already love

📲

Mobile Apps

Deliver updates directly in-app without relying on app store releases or push notifications

🏢

Marketplaces

Communicate product changes to both supply and demand sides without friction

🧰

Digital Services

Keep clients in the loop on new capabilities, updates, and improvements to your services

🔌

Integration Hubs

Keep users up to date with changes across APIs, add-ons, and third-party tools

How it works

You get this…

Instagram-like stories within your web or mobile app

…with this

A few lines of code

<div id="coolstory-container"></div>
<script
   type="module"
   src="https://app.coolstory.me/widget/widget.js"
></script>

Core features

Story management

Manage every aspect of your stories in one place, from creation to publishing.

Scheduling

Schedule stories to go live at specific times and set expiration dates for temporary promotions or announcements.

Analytics

Track story views, completion rates, and click-throughs with real-time metrics.

Segmentation

Segment users based on behavior, demographics, or app activity to deliver tailored stories to the right audiences.

Interactions

Add buttons, polls, CTAs, and swipe-ups directly in stories to drive user actions.

AI generation

Use one of our integrations to generate stories from text and speed-up production further.

Multi-format

Seamlessly incorporate images, short videos, and GIFs into stories to diversify content.

Cross-platform

Deploy stories that look and feel consistent on iOS, Android, and web platforms.

Seamless integration with your app

A collection of robust and intuitive SDKs built for integration in a matter of minutes

Web

A simple and lightweight JS library built for maximum compatibility.

API

React Native

A robust SDK for cross-platform apps built with React Native

SDK

iOS

A tailor-made Swift library for native apps of the whole Apple ecosystem

Library

Android

Kotlin + Java packages to cover all bases, whatever you're building

Library

Pricing

Flexible options for both minimal or extensive use

Free

$0

1,000 views per month

3 stories

1 widget

Coolstory branding

Community support

Get Started

Starter

$99
/mo

100,000 views per month

Unlimited stories

1 widget

Whitelabel

Email support

Get Started

Pro

$499
/mo

1,000,000 views per month

Unlimited stories

Unlimited widgets

Whitelabel

24/7 Priority support

Get Started

Enterprise

Contact us

Unlimited views

Unlimited stories

Unlimited widgets

Whitelabel

24/7 Priority support

Contact us

Featured article

How Readdle improved their activation by 70% with stories
Frequently asked questions

Why use short videos for updates?

Because nobody reads release notes. Vertical videos grab attention, explain what's new in seconds, and feel intuitive — just like the content users already engage with on social platforms.

Where do these videos appear?

How is this better than tooltips or banners?

Can I personalize updates for different users?

Can I schedule videos in advance?

How do I track performance?

Can I run promotions or discounts in my Stories?

What if I don’t have video content yet?

Crush your engagement OKRs

Record, upload, and publish a story — that's all it takes.

Start for Free