bolt 5 minutes to integrate

Activate more learners with stories

Coolstory helps e-learning platforms close the gap between signup and first lesson started

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Modern e-learning is…

πŸ•³οΈ

Leaky

60% of signups never start their first course. The activation gap is enormous.

πŸ—ΊοΈ

Overwhelming

Most LMS platforms are packed with features learners never discover or use.

πŸ“±

Mobile-first

70% of learners access content on a phone and expect instant clarity, not long docs.

πŸ””

Noisy

Push notifications and reminder emails get ignored. Learners tune them out fast.

… and we can help with that

+35%

First-lesson starts

Visual walkthroughs guide new users to their first course before they drop off.

+45%

Course completion

Story nudges at key drop-off points pull learners back before they churn for good.

2Γ—

Feature adoption

Surface quizzes, live sessions, and AI tutors to users who don't know they exist.

-30%

Support tickets

Answer common navigation questions visually before users ever reach out.

Stories built for e-learning

Three jobs-to-be-done where in-app stories move the metrics that matter.

school

Learner activation

Guide new users to their first course. Most platforms lose 60% of signups before the first lesson ever starts.

trending_up +35% first-lesson start rate
replay

Progress nudges

Bring back learners who have gone cold. Target story nudges at the exact module where they dropped off.

trending_up +45% course completion rate
lightbulb

Feature discovery

Surface quizzes, certificates, live classes, and AI tutors to learners who don't know these tools exist.

trending_up 2Γ— feature adoption vs email

Who's it for

πŸŽ“

Head of L&D

Own course completion and learner engagement without rebuilding the LMS.

🧠

Product

Ship onboarding and activation flows without waiting on an engineering sprint.

πŸ“ˆ

Customer Success

Drive platform adoption and reduce churn by keeping learners active and progressing.

πŸš€

Growth

Convert installs into active learners. That is where most e-learning revenue is lost.

How it works

You get this…

Instagram-like stories within your web or mobile app

Coolstory widget showing story circles with avatars: Latest news, Highlights, Q&A, Upcoming, Backstage

…with this

A few lines of code

<div id="coolstory-container"></div>
<script
    type="module"
    src="https://app.coolstory.me/widget/widget.js"
></script>

Core features

Story management dashboard

Story management

Manage every aspect of your stories in one place, from creation to publishing.

Scheduling calendar UI

Scheduling

Schedule stories to go live at specific times and set expiration dates for temporary promotions or announcements.

Analytics chart showing story views per month

Analytics

Track story views, completion rates, and click-throughs with real-time metrics.

Segmentation UI with audience attributes

Segmentation

Segment users based on behavior, demographics, or app activity to deliver tailored stories to the right audiences.

Interactions

Add buttons, polls, CTAs, and swipe-ups directly in stories to drive user actions.

AI generation

Use one of our integrations to generate stories from text and speed-up production further.

Multi-format

Seamlessly incorporate images, short videos, and GIFs into stories to diversify content.

Cross-platform

Deploy stories that look and feel consistent on iOS, Android, and web platforms.

Seamless integration
with your app

A collection of robust and intuitive SDKs built for integration in a matter of minutes

desktop_windows

Web

A simple and lightweight JS library built for maximum compatibility.

science

React Native

A robust SDK for cross-platform apps built with React Native

Pricing

Flexible options for both minimal or extensive use

Trial

  • check 100 views
  • check 1 story
  • check 1 widget
  • check Limited support
Contact Us

Starter

  • check 100,000 views per month
  • check Unlimited stories
  • check 1 widget
  • check Email support
Contact Us

Pro

  • check 500,000 views per month
  • check Unlimited stories
  • check Unlimited widgets
  • check Customizable tooltips
  • check 24/7 Priority support
  • check Segmentation
Contact Us

Enterprise

  • check Everything in Pro
  • check Custom interactions
  • check Rate limiting
  • check Data residency options
  • check Bulk data import/export
Contact Us

Featured article

How Readdle improved their activation by 70% with stories β€” phone showing Readdle app alongside Readdle logo

How Readdle improved their activation by 70% with stories

Frequently asked questions

Why use stories in an e-learning platform? add
Most e-learning platforms have a leaky activation funnel. Users sign up, see a wall of course options, and leave without ever starting anything. Stories give you a visual, native way to guide new users to their first lesson, surface the right course for their goals, and keep engagement alive between sessions β€” without cluttering the interface.
Can stories improve course completion rates? add
Yes. The biggest drop-off in most e-learning products happens after the first few lessons, when novelty fades and routine hasn't formed yet. Targeted story nudges at those specific drop-off points β€” tied to where a learner stopped β€” pull them back before they churn for good. You can also use stories to celebrate milestones and reinforce progress.
How do I reach learners who signed up but never started? add
Use Coolstory's segmentation to target users with zero course starts. Show them a short story that picks one course for them, shows what they will learn, and gives them a single tap to begin. The format is low-friction and high-context β€” far more effective than a re-engagement email that gets buried in their inbox.
Does Coolstory replace my LMS? add
No. Coolstory is a lightweight content delivery layer that sits inside your existing product. It does not handle course hosting, assessments, or certificates. It handles the communication between you and your learners β€” onboarding, nudges, feature spotlights β€” with a format learners actually engage with.
Who creates and manages the stories? add
Developers do the integration once. After that, your L&D team, product team, or customer success managers can create, schedule, and publish stories from the Coolstory dashboard with no code required. Screen recordings, short videos, and AI-generated content all work as story formats.
Can I show different stories to new learners versus returning ones? add
Yes. Coolstory's segmentation lets you target stories by user attributes and lifecycle stage. New signups see a first-lesson activation story, learners mid-course see a progress nudge, and those who haven't logged in for 14 days see a re-engagement campaign. Each group gets a message that fits their current situation.
What content formats work best for learning stories? add
Short screen recordings work well for product walkthroughs. Talking-head clips from instructors build personal connection. AI-generated explainers work for fast content production. The key is keeping each story focused on one action β€” start this course, complete this module, try this feature β€” rather than covering everything at once.
How do I measure the impact on learner activation? add
Coolstory gives you view counts, completion rates, and click-throughs for every story. Pair that with your own learner analytics to compare activation rates for story viewers versus those who did not see one. Most teams run a quick A/B test in the first 30 days and see measurable lift in first-lesson starts within the first campaign cycle.

Turn signups into active learners

Add a story and watch your activation rate climb.

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